Are manufacturers embarrassed by motorsport?

Are manufacturers embarrassed by motorsport?

Major car manufacturers pour billions into motorsport programmes, but their racing efforts were barely visible at the Geneva Motor Show. DIETER RENCKEN is concerned by the implications of this

Motor shows are generally superb barometers of the motor industry's health, and the Geneva International Motor Show - hosted annually in March, and therefore Europe's first major car expo each year - is no different.

Switzerland has no domestic motor industry save for specialist builders, and therefore visitors are spared the overt patriotism of the Frankfurt, Paris, Tokyo or Detroit shows while gaining glimpses of motoring's future.

To continue reading this feature...

You must have an AUTOSPORT+ subscription. Prices start from just $1.50 per week and give you full unrestriced access to all news and features. View package options? Magazine subscriber?

AUTOSPORT+

from just $1.50 per week

  • Get unlimited access to AUTOSPORT with news and views from the paddock
  • Enjoy AUTOSPORT+: subscriber-only analysis, comment and top-quality pictures
  • Explore every F1 stat in the world’s best motorsport database

Pay as you go

Read this feature right now for just

39c