What else will suffer tobacco sponsorship's fate?

What else will suffer tobacco sponsorship's fate?

A decade on from the phasing-out of cigarette advertising in Formula 1, there are other industries slowly taking its place. But those are also on course to suffer the same fate, and the loss of some of those could pose a big threat to motorsport's future

Rightly or wrongly cigarettes played a major role in the history of Formula 1, funding the late-80s McLaren-Honda war machine for example.

Tobacco money enabled drivers such as Ayrton Senna, Alain Prost, Michael Schumacher and Fernando Alonso to become mega-stars, and more than one country owed its grand prix in part to the hundreds of millions the industry pumped into motorsport in general, and F1 in particular.

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