Does Liberty really understand its F1 challenge?
Formula 1's new owners are getting their feet under the table, but with every day that passes the picture will become clearer of how much of a mess they have taken over
Gradually Liberty Media Corporation, the new owner of the Formula One Group, has come to appreciate that its acquisition is no easy ride, and that its potential riches will only be realised after numerous challenges are overcome.
While the FOG, under the leadership of seasoned media man Chase Carey, who reports to Greg Maffei, CEO of parent Liberty Media - in turn reporting to a board headed by chairman John Malone - moved commendably quickly in appointing a revised management structure, dissent among suppliers (the teams) and customers (promoters/broadcasters) has not been slow in brewing.
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