When F1 sponsors go rogue

When F1 sponsors go rogue

The disappearance of Rich Energy from the roster of Formula 1 sponsors came as little surprise to MARK GALLAGHER, who has seen peculiar team partners come and go - from diamond traders to porn barons...

If you have been following the Rich Energy shenanigans, in which every twist and turn relating to its logo, contract with Haas and company ownership was played out on Twitter, there is no reason to be shocked.

Behind every Formula 1 sponsorship you will find people, with the full spectrum of behaviours and degrees of professionalism that can bring.

To continue reading this feature...

You must have an AUTOSPORT+ subscription. Prices start from just $1.50 per week and give you full unrestriced access to all news and features. View package options? Magazine subscriber?


from just $1.50 per week

  • Get unlimited access to AUTOSPORT with news and views from the paddock
  • Enjoy AUTOSPORT+: subscriber-only analysis, comment and top-quality pictures
  • Explore every F1 stat in the world’s best motorsport database

Pay as you go

Read this feature right now for just